Officials with the Utah Hockey Club are not saying much about the possibility of the team’s pending nickname after one of the names considered was leaked on social media.
The name Utah Mammoth was shown on the team’s official YouTube page, and before it was deleted, internet sleuths had already taken screenshots of the handle, prompting a quick deletion of the entire channel.
The other nicknames under consideration were the current name, the Utah Outlaws, and the Utah Mammoth after the team conducted a fan vote to decide a permanent nickname.
Utah Mammoth team name trademark
According to the U.S. Patent and Trademark Office, a trademark under the name ‘Utah Mammoth’ has been pending since last April, and an extension on that application was granted in February. That application is for ‘entertainment services, namely, ice hockey exhibitions’ to be used for ‘clothing, namely, shirts, t-shirts, jerseys, sweatshirts, sweatpants’ and other apparel.
The company that filed that application also filed for nine additional trademark applications, including the names Outlaws, Hockey Club, and Mammoth.
The Utah Hockey Club is in its first season based in Salt Lake City after relocating from Phoenix as the Arizona Coyotes. The team finished with a 38-31-13 record this year, good for sixth in the Central Division of the Western Conference.
Team nicknames have been leaked before as a news helicopter in Washington, D.C, in 2022 revealed the nickname Commanders nearly a day before the NFL franchise was set to announce it.
